About

Let's find your symphony

WE BELIEVE in Flow Authenticity Co-creation Growth Positivity Play

I founded MAESTRA with a melody in my heart – a tune of empowerment, leadership, and transformation. Each client is a unique composition, and together, we create business symphonies that resonate with innate strengths, authentic leadership, and appreciative focus.

At MAESTRA, we blend business leadership with market needs to help our clients articulate their bold vision and create the perfect symphony of business components to amplify and reflect their positive impact on the world stage.

Join us, and let’s make your business sing!

Approach

Orchestrating Business Excellence

At MAESTRA, our approach is to carefully listen to your business as a whole and pinpoint the off-key notes that disrupt the symphony. We use a mix of innovative methodologies that help us tune into your business’s rhythm, connecting you to your purpose and transforming your passion into a positive, resonant force. It’s about creating a sweet harmony in your business and life, where every chord balances ambition and fulfillment.

Entrepreneurial
Marketing

Sharpen your marketing acumen with proven business strategies and tools, ensuring every campaign and decision supports your business’s success.

Fire & Flow
Leadership

Embrace the dual power of leadership with principles that balance assertiveness and empathy, guiding your team to perform with grace and flow.

Positive
Psychology

Reframe challenges into opportunities, cultivating a resilient and prosperous mindset that drives better business decisions and personal well-being.

Appreciative
Inquiry

Propel growth through a cycle of positive inquiry and innovation, transforming every aspect of your life and business into a model of success.

Strength-based
Methodologies

Amplify what you do best by leveraging your unique strengths and your team’s, encouraging a positive culture of adaptability and sustained growth.

Design
Thinking

Solve complex problems with creative, human-centered solutions, encouraging innovation and embracing experimentation within your business.

Our Solutions Drive Results

you are in good company

The Team behind Maestra

100 Years of Combined Experience

ASMÂA I. METHQAL

Founder & Strategist
Victoria, BC

MELISSA GUY

Digital Architect
Victoria, BC

CAROLYN COLLEEN

Facilitator & Consultant
La Crescent, MN

STEVE GUY

Senior UX / UI Developer
Victoria, BC

ARSALAN AMIN

Web Developer
Lahore, PK

HICHAM SOUILMI

Data Analyst / SEO Expert
Montréal, QC

THE GENIUS ZONE

Success Squad

BUSINESS MARKETING COACHING

22+ years experience leading multi-million dollars marketing and branding projects, coaching female CEOs and business owners, as well as teaching entrepreneurial marketing curriculum in world-renowned universities.

LEADERSHIP TRAINING

15+ years working with high-performing teams, corporations, communities, and masterminds helping them uplevel their skills, create positive culture shifts, and design engaging & experiential programs and retreats that unite inquiry and action.

FEMININE EMBODIMENT

8+ years using a mix of modalities bridging dance, movement, and spirituality with business, mindset shifts, and heart coherence for true fire and flow harmony and alignment.

beyond maestra

Community involvement

Associate Faculty

As part of the School of Business at Royal Roads University, Asmâa taught for two years Entrepreneurial Marketing and Design Thinking to the BCom program in Entrepreneurial Management.

Marketing Mentor

Asmâa supports young entrepreneurs of Futurpreneur Canada by keeping them focused on their ventures while growing their leadership skills.

Entrepreneur In Residence

Asmâa supported clients of the Coast Capital Savings Innovation Centre at UVIC to think entrepreneurially about their venture and offered them coaching and mentoring. She also acted as a judge at various competitions.

Marketing Trainer & Coach

Asmâa delivered marketing workshops and coaching to the Francophone and Francophile women members of Femmes d'affaires en mouvement (FAM), a community led by SDECB.

Marketing Director

As a Female Wave of Change Canada board member, Asmâa redesigned the memberships tiers, refined the online communications, and created various automation and processes to streamline the organization’s operations.

Business Mentor

Through the Réseau Mentorat network, Asmâa acted as a business marketing mentor to support the Canadian French-speaking entrepreneurship community across British Columbia.

hey there!

I'm Asmâa

A serial entrepreneur, marketer, educator, speaker, facilitator, author, and an unshakable optimist dedicated to helping you unlock your business and personal potential.

Let's Talk!

LET’S CONNECT AND GET TO KNOW EACH OTHER